Introduction to Behavioral



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565

I N D E X

Gigerenzer, G. 14, 199, 201, 452, 472, 473, 

474


Gilovich, T. 126, 474, 478 

Gintis, H. 17, 46–7, 55, 341, 356–7, 371, 

416, 431, 434

Glimcher, P.W. 35, 95, 315, 355

Gneezy, U. 245, 248, 370–2, 402, 407, 416, 

442 


Goeree, J.K. 341, 349–50, 356, 364, 366, 

382


Goette, L. 243

Gouging 398, 445 

Gourville, J. 227, 234, 235, 236, 241

Graham, L. 479–80 

Griffi n, D. 87, 90–2 

Groseclose, T. 355, 385–6

Grossman, P. 412 

Group selection 73

Guilt-aversion 418–21, 429

‘Guilt/envy’ model



See Fehr-Schmidt model

Gul, F. 30–1, 43–4, 48, 55, 156

Guryan, J. 123–4 

Güth, W. 400, 408–9, 410 



H

Habit-formation models 302, 305–6 

Haigh, M.S. 244–5 

Handicap principle 136, 375, 434 

Happiness 75–6, 166, 475–84, 497–9 

Happiness treadmill 166

‘Hard-easy’ effect 125

Harrison, G. 266, 271–2, 300, 362 

Harsanyi, J.C. 375 

Healy, P.J. 124

Hedonic avoidance 231

Hedonic capital 479–80

Hedonic editing 221–222, 241

Hedonic energy 479 

Hedonic framing 220

Hedonic introspection 480–2 

Helson, H. 164

Henrich, J. 401, 413 

Hertwig, R. 201, 472, 473 

Heuristics 8, 74, 117, 138–9, 161, 188, 

309–10, 491–2, 494, 496

Hierarchy of beliefs 418, 430

Hindsight bias 129, 471, 479 

Hirshleifer, J. 133, 318, 493, 499–502 

Ho, T. 3, 33, 159, 297, 366, 369, 380–1, 462

Hoffman, E. 400–1, 407, 408, 411, 412 

Holdup problem 134, 397

Holt, C.A. 341, 349–50, 356, 364, 366

Homeostasis 165, 477, 479 

‘Hot hand’ effect 122–3, 

‘House money’ effect 219, 237 

Hsee, C.K. 275 

Huettel, S.A. 41, 50

Hug, K. 452, 474 

Human oxytocin mediated empathy 

(HOME) system 440

Hutchens, R.M. 317, 332 

Hyperbolic discounting



See under discounting

I

Idiosyncratic risk 152–3

Idiosyncratic uncertainty 314

Imitative magic 132, 143–5

Imperfect information 

See incomplete information

Imprecision theory 202–3

Improving sequences 275, 441 

Impulsivity 84–5, 290 

Inappropriate tests, of rationality 474–5 

Incentive compatible elicitation device 194

Incentive contracts 444–5, 455–6, 487 

Inclusive fi tness



See biological fi tness 

Income smoothing 276–7 

Incomplete contracts 443 

Incomplete information 322, 340, 361, 

363–4, 409 

Inconsistent time preferences 266–7

Independence axiom 74, 148, 154–5, 472, 

474 



566

Indifference curves 66–7, 263, 267 

Inequality-aversion (IA) models 418, 

421–5, 430–433, 462, 466 

Inequity-aversion models

See inequality-aversion models

Information sets 339 

Inhibition 290 

Insula 95, 184, 236, 439 

Intentions 410, 418, 425–9, 432, 492 

Intermediate goods 71

International trade 490 

Interpersonal rejection 137

Intertemporal arbitrage 286 

Intertemporal confl icts 



See also time-inconsistent preferences

Intrinsic incentives 441–3, 444–5 

Invariance principle 69, 74, 220–1, 465 

Investment goods 320–1, 486 

Iowa gambling task 95

Irrationality, causes of 132–40

Isolation effect 162

Issacharoff, S. 360, 387 

Iterated dominant strategy equilibrium 

343, 365–8 

Iterated games 

See games

J

Jakiela, P. 408

Jevons, W. 55

Jha-Dang, P. 241 

Johnson, E.J. 221–3, 237, 362, 368, 413 

Johnson-Laird, P.N. 119

Judgment by prototype 70

Jury awards 97–8

Just, D.R. 502–3

‘Just-so’ stories 16, 34–5, 168



K

Kagel, J. 375–7, 388–90, 413 

Kahneman, D. 5, 7, 14, 44, 47, 56–7, 

68–70, 74, 79, 84, 86, 88, 93, 97–9, 

119, 150, 153, 159–87, 195, 196, 

210–11, 223, 230, 275, 397, 408, 

413, 445, 468, 471, 472, 473, 474, 

477, 479


Kant, I. 46

Katok, E. 407, 412 

Katz, J. 77, 275 

Kearney, M.S. 123–4

Keynes, J.M. 13, 366

Kindness, in reciprocity games 425–9 

Kirchsteiger, G. 428–9

Klein, A. 444–5, 455–6 

Knetsch, J.L. 79, 195, 196, 210–11, 397, 

408, 413, 445 

Knez, M.J. 409 

Knutson, B. 48, 94–5, 224, 236, 439 

Koopmans, T.C. 264, 266

Kooreman, P. 227, 232 

Kosfeld, M. 440–1

L

Labor supply 242–4, 254–6 

Laibson, D.L. 230, 293–5, 300, 311, 

322 


Lastovicka, J.L. 132, 144–5

Lau, M.I. 266, 271–2, 300 

Law of averages 121, 187

Law of diminishing marginal utility 



See diminishing marginal utility

Law of small numbers 120–1

Learning effects 271, 340, 362, 377–82, 

405–7, 492, 494 

Belief learning 379–80, 382 

Reinforcement learning 379 

Rule learning 381

See also experience-weighted attraction 

(EWA) learning

LeBoeuf, R.A. 74, 273–4, 275–6, 470–5

Le Doux, J. 53, 290, 314

Leisure goods 320–1, 486–7 

Level-


k models 369

Levine, D.K. 307–9, 311, 324, 430 

Levitt, S.D. 40, 355, 385–6, 443–4 



567

I N D E X

Levy, H. 193

Levy, M. 193

Libet, B. 9

Lichtenstein, S. 79, 181, 471, 473 

Life-cycle hypothesis 228

Lim, N. 3, 462 

Limbic system 314–15 

Lindsay, S. 9, 135

List, J.A. 40, 212, 244–5, 400, 407, 408, 

471


Loewenstein, G. 3, 43–4, 77, 80, 84, 91, 

129, 234, 235, 236, 238, 265–7, 273, 

274, 275, 276, 277, 279–82, 288, 290, 

291, 295, 303, 304, 305, 306, 307, 360, 

377–8, 409, 422–3, 431, 464, 467, 480, 

482, 483–4

Loomes, G. 156, 196, 202–3

Loss-aversion 21–2, 76, 94–5, 163, 167–71, 

198–9, 205, 215–17, 220, 235, 258, 

302–3, 398, 462, 487, 488



M

MacCrimmon, K.R. 156, 198, 202

Machina, M.J. 156, 158

Magical beliefs 130–132

Magnitude effect 274, 277 

Malmendier, U. 300, 311, 315–16, 320–1, 

322, 326–7

Marchand, N. 408–9

Marginal propensity to consume (MPC) 

229, 258, 308 

Marginal rate of substitution (MRS) 67, 

263 


Market clearing 398, 445–6 

Market entry 373, 388–90, 487 

Market integration 414 

Market norms 441–3

Markowitz, H. 14, 161, 164, 193 

Matching tasks 269–70 

Maximin strategy 354, 375 

Maynard-Smith, J. 406 

McCabe, K. 56, 362, 400–1, 402, 407, 410, 

412 


McClure, S.M. 314–15

McKelvey, R.D. 367 

‘Mean-reverting’ regime 123

Mechanistic process 138

Medial prefrontal cortex (MPFC)

See prefrontal cortex

Mehra, R. 238, 244–4 

Meme 17

Memory 134–5



Mental accounting 25

Discounting models 306 

Mental representation 25, 70, 100, 

493


Menu effects 81, 101

Mesolimbic pathway 27

Methodological stance 31

Mill, J.S. 481, 482 

Minimal acceptable offer (MAO) 400, 

408–9, 410 

Minimax strategy 354 

Mirror neuron system (MNS) 440–1

Mischel, W. 266, 273, 289, 311 

Misconceptions



See misinterpretations 194–5, 471–2 

Mixed strategies 342, 350–358 

Mixed strategy equilibrium (MSE) 342, 

351–8, 384, 385–6, 427 

Momentum effect 127

Money illusion 23–6

Monopoly 388–90 

Monotonicity 6, 69, 150–1, 155, 158, 162, 

189, 202, 207

Moore, D.A. 124

‘Moral cleansing’ 231

Moral hazard 397, 455–6, 488 

Morgenstern, O. 149, 337 

Mortgage-equity withdrawal 329–31 

Most Favored Customer Clause (MFCC) 

373, 487


Multiple equilibria 350

Multiple-self models 306–7, 316, 322 

Muraven, M. 136–7

Myopic loss-aversion (MLA) 237–8, 

244–6, 251–3 



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